Our News


SAFE Asset Group at MAPIC

MAPIC 2022, will take place at Palais des Festivals, in Cannes from Tuesday, 29. November to Thursday, 01. December.
Our team will be there, and we are really looking forward to meeting clients, partners, and industry professionals from around the world!

If you want to schedule a meeting, don’t hesitate to reach out to us at: info@safeassetgroup.com

Access Tower and Centurion Tower in Frankfurt – First in Germany to receive SHORE Gold certification

The Access Tower and Centurion Tower office buildings in Frankfurt, which are managed by publity AG
(“publity”, ISIN DE0006972508) as asset manager and are part of the existing portfolio of publity subsidiary PREOS Global Office Real Estate & Technology AG, have become the first office buildings in Germany to receive Shore Gold certification from SAFE Asset Group.


Frank Schneider, CEO of publity: “We are very pleased about the Shore Gold certification for the Access Tower and Centurion Tower. In addition to top digital equipment, it is now also confirmed that the two properties set standards in terms of security and operational safety.“


About publity
publity AG (“publity”) is an asset manager and investor specialised in office real estate in Germany. The company covers the core of the value chain from the acquisition to the development and the sale of real estate. With over 1,100 transactions in the past seven years, publity is one of the most active players in the real estate market. publity is characterized by a sustainable network in the real estate industry and in the Work-Out departments of financial institutions. With very good access to investment funds, publity handles transactions rapidly with a highly efficient process and proven partners. On a case-by-case basis, publity participates as co-investor in joint venture transactions to a limited extent. The shares of publity AG (ISIN DE0006972508) are traded on the Scale segment of Deutsche Börse.

For more information, please visit https://www.publity.org/en/

SHORE Gold for Helsinki Expo and Convention Centre

Helsinki Expo and Convention Centre is the first event organizer in Finland to receive a SHORE Gold-level certification.

The SHORE certification evaluates and certifies an asset’s resilience to operational risk and provides a toolkit for sustaining world-class operational standards on the property.
The certification is a hallmark of confidence, signifies that the asset meets even the highest international standards, and provides a SAFE exhibition space for visitors, exhibitors, and personnel.

We want to offer all our customers a high-quality and safe event experience. The SHORE certificate verifies our thorough work in risk management and in building a responsible business. In the current world situation, reliability and safety are a significant competitive advantage for an event house,” says Helsinki Expo and Convention Centre CEO Anni Vepsäläinen.


“As an organization, Helsinki Expo and Convention Centre are very solution-oriented, and challenges are tackled quickly. Safety practices and risk management are exceptionally well documented. It has been great to see how convincingly Helsinki Expo and Convention Centre builds a safe event environment that meets international criteria for its customers,” says Erik Engstrand, CEO of SAFE Asset group.


Sky Tower receives SHORE Gold!

SkyTower, the tallest office building in Romania, has been awarded the gold-level SHORE Sky Tower is the first office building in Romania to receive SHORE Gold certification.

The SHORE certification assessment evaluates and certifies an asset’s resilience to operational risk and provides a toolkit for sustaining world-class operational standards on the property.
The certification is a hallmark of confidence, signifies that the asset meets even the highest international standards, and provides SAFE office space for visitors, tenants, and personnel.


“The SHORE Gold certificate shows our resilience capacity and helps us provide a safe space for our community of tenants. It proves our commitment to continuous investments in offering the best international industry standards and practices. At the same time, it is a new step in our ESG strategy, as people, property, and environmental safety are a top priority for us,” said Anca Alexandrescu, Property Manager, RPHI Romania – the company that owns and manages SkyTower.

During the certification process, we extensively assess six core pillars: management systems, property protection, customer and occupier management, security, and crisis management. The evaluations include a thorough safety audit and dedicated interviews with selected stakeholders.

Meet us at Expo Real!

The SHORE-certification holds many benefits for a property owner, its personnel, tenants, and visitors. It sets an international benchmark for operational risk and resilience management in real estate and will elevate your company’s ESG, property value, and reputation.

Meet us at Expo Real in Munchen, on 4-6 October to learn more about building value for your property and improving tenant satisfaction.

Safe Asset Group and ECSP launch risk and resilience working group

The European Council of Shopping Places (ECSP), the voice for Europe’s retail property sector, has today announced the launch of its new risk and resilience working group in collaboration with SAFE Asset Group, a partner of ECSP.

Driven by the rise in geopolitical instability and economic uncertainty in recent years, the sector faces some specific challenges. The group will draw upon the expertise and experience of those involved to deliver practical guides and advice on risk and resilience for ECSP members and the broader industry.  Operational risks and industry risk assessment will be a key part of its programme, with a special focus on integrating robust risk and resilience strategies into corporate ESG standards.

Announcing the new group, Peter Wilhelm, Chairman of ECSP said “The need for a safe, resilient and sustainable shopping future has never been more important. However, our sector faces a number of acute risks, and we must be prepared.” He added, “We’ve all been through a challenging few years, and recovery is now our priority at a time when there is even more uncertainty in the news. Our industry was disproportionately impacted by the pandemic, faces an unlevel playing field in terms of new and emerging regulations, must address the impact of climate change, and now some of our members are facing the direct consequences of a major European war. The work of this group will be business-critical for our sector.”

Erik Engstrand, CEO of SAFE Asset Group said, “Operational risk and resilience management questions will be a natural part to address in the council as its critical aspects of protecting people, property, business and industry reputation. The focus must change from a perspective of security solely, to a view of Risk and Resilience to ensure an agile and quick way to act for the industry with the goal to bring a clear value to the business.”

If you are interested in finding out more about joining the working group or becoming a member of ECSP, please reach out to the Secretary-General at secretary.general@ecsp.eu.

Download the press release here.

About European Council of Shopping Places (ECSP)
The European Council of Shopping Places provides a European voice for an industry that designs, creates, funds, develops, builds and manages places anchored by retail across Europe. Its members are a catalyst for sustainable urban regeneration and represent an important civic function in virtually every European community. For more information, please visit www.ecsp.eu

Liberty Two Degrees achieves SHORE certification gold ratings

L2D, a South African property owner’s portfolio, consists of high-quality retail destinations with iconic retail assets. With an GLA of 967 866 sq m and 17 assets (including offices), the location and iconic nature of the properties held by L2D continue to support the portfolio’s robustness, achieving higher than average trading densities.

Underpinned by its strategic building block of ‘SAFE Spaces’, L2D aims to drive a clearly defined strategy that ensures its mall environments hold the highest standard of safety and security for tenants and customers. The SAFE Spaces strategy is to provide secure spaces for all its stakeholders, by ensuring compliance with all Occupational Health and Safety (OHS) regulations, as well as implementing security and risk mitigation measures. For L2D, the comfort and safety of customers, employees, tenants and suppliers, and service providers have been paramount, and L2D has gone to world-class lengths to achieve this, offering the customers a great shopping experience with a safe, sustainable, and commercial environment.


L2D continuously ensures it complies with industry best practices. All its iconic shopping centers recently achieved a gold rating upon receiving its SHORE Certification, the first property owner in South Africa to earn this rating for its entire portfolio. With the SHORE (SAFE Hospitality, Offices, Retail & Exhibitions) Certification, L2D now ensures the highest international standards and best practices for operational resilience and security are implemented and maintained. Safe and sustainability are part of the strategy for L2D, with SHORE certification and Green Star ratings by the Green Building Council of South Africa, which supports the performance of the excellence of L2D assets.

As the world’s only international certification for operational risk and resilience, SHORE Certification means safe, sustainable, and socially responsible assets that promote safe environments where people can shop, work, meet, eat, or stay with peace of mind. SHORE Certification is the unparalleled globally acknowledged assessment and certification for operational risk, resilience, and security governance of property portfolios and individual assets. SHORE is an acronym for SAFE Hospitality, Office, Retail, and Environments with certifications conducted in more than 29 countries and growing.

Stockholmsmässan – The first exhibition center in the Nordics to be awarded SHORE Gold certification!

Congratulations to Stockholmsmässan for being the first exhibition venue in the Nordics to be awarded the gold-level SHORE Certification.
The award follows an extensive assessment, where operational risk, resilience, and security standards are assessed and verified.

Stockholmsmässan is the largest exhibition facility in the Nordic region. For more than 70 years they have organized trade fairs and congresses that provide inspiration, knowledge, and business.
Stockholmsmässan was chosen as the venue for Stockholm+50 — the global UN environmental meeting. Stockholm+50 will be held at Stockholmsmässan on June 2–3, 2022.

Stockholmsmässan awarded SHORE Gold


SHORE (SAFE Hospitality, Offices, Retail & Environments) evaluates and certifies an asset’s resilience to operational risk and provides a toolkit for sustaining world-class operational standards on the property.
The certification is a hallmark of confidence and signifies that the exhibition venue meets even the highest international standards.

SHORE Gold for Itis Shopping Centre!

Congratulations to Itis Shopping Centre in Helsinki on their recent SHORE Gold Certification!
Following an extensive assessment, we assure that international operational risk, resilience, and governance standards are met and are happy to award them the gold level SHORE Certification for retail destinations.
The in-depth assessment is measuring the 6 core pillars:
– Management systems & Risk management
– Property protection
– Customer management
– Tenant management
– Safety & Security management
– Crisis & Business continuity

Itis Shopping CentreItis Shopping Centre is managed by CC Real on behalf of Morgan Stanley.

COVID-19 certification for MyHive office in Bratislava

After fulfilling all requirements, MyHive Vajnorská in Bratislava has been awarded the COVID-19 COmplian certification. Congratulations!
The certification includes assessment of operational procedures and routines implemented in response to Covid-19.
The certification is proof of professional management, a responsible landlord, and a SAFE workplace.

MyHive is the full-service office concept developed by Immofinanz.


Mall of Tripla awarded SHORE – Gold!

Congratulations to Mall of Tripla on their recent SHORE Certification!
Following an extensive assessment, we are happy to award them the gold level SHORE certification for retail destinations.

Read more about our SHORE certification here

Cooperation with RICS

By invitation from The Royal Institute of Chartered Surveyors, RICS, our COO, Magnus Roxner has participated in the working group to develop the International Building Operation Standard – IBOS
We are happy to continue our close cooperation with RICS, and look forward to further cooperation on operational risk, resilience, and governance in the future!

Read more and download IBOS here

IBOS (International Building Operation Standard) , a new approach to measure and manage how buildings perform for people, through data.

MAPIC is certified!

We continue our partnership with RX-France and support with advisory and certification for MAPIC 2021!

MAPIC 2021 is focusing on the safety of its visitors with a COVID-19 protocol in place and certification by SAFE Asset Group  as primary safety priority, ensuring a commercial meeting point with world-class safety standards.
“We will deliver a great MAPIC with robust, formalized sanitary protocols ensuring a safe environment for all attendees.” says
Sean Mc Donnell, Operations Director, RX-France


The facilities and overall procedures of the 2021 MAPIC edition have undergone rigorous COVID-19 compliance evaluations according to international standards. These standards are adaptive to evolve depending on the health context and the government’s instructions at the time. SAFE Asset Group has validated the facilities’ COVID-19 Management Response Plan and all associated health protocols. The event has been given the all-clear with an official COVID-19 Compliance Certificate. This is in accordance with the reputable international SHORE (SAFE Hospitality, Office, Retail, and Exhibitions) standard. Guests can rest assured that serious health protocols will be put in place at the event to ensure staff and visitor well-being. All health measures are in accordance with official health protocols, the UNIMEV repository, and RX-France standards.

MAPIC is the meeting place of the world’s most influential retail real estate thinkers and doers, coming together for three days of high-level business action at Palais des Festivals in Cannes. It is a significant opportunity to understand the changing retail market, how physical and digital are converging and, most importantly, to show that the industry is not only still alive but also expanding.

SHORE-certification for Frölunda Torg

Following an extensive assessment where international operational risk, resilience and security standards are verified,
we are happy to award Frölunda Torg by Skandia Fastigheter with our gold level SHORE- certification for retail destinations.


The in-depth assessment is conducted both on and off-site by our international experts, and covers 6 core areas:
– Management systems & Risk management
– Property protection
– Customer management
– Tenant management
– Safety & Security management
– Crisis & Business continuity

Read more about our certifications here

Risk management partner to ECSP


European Council of Shopping Places (ECSP) and SAFE Asset Group are joining forces as of September 2021 to partner a future focus on managing risk within the retail property sector.
The relationship will result in the sharing of information and best practice on risk management and operational resilience to ECSP members based on SAFE’s world-class experience and expertise.
Secretary General of the ECSP, Joost Koomen said that: “This dynamic new partnership benefits both organisations as SAFE Asset Group cements its European footprint, and members of ECSP are exposed to reputable global standards with continuous support”.
Erik Engstrand, CEO of SAFE Asset Group: “We are eager to start their work with the ECSP and its members. The Group is excited to offer international experience and to share our knowledge with ECSP in contributing to Europe’s overall well-being”.

Read the full press release here ECSP SAFE Asset Group partnership announcement


About us in Media & Press