Safe Asset Group
What we do
We certify and advise on operational Risk, Resilience & Governance for real estate assets worldwide.
SAFE Asset Group is a thought leader and a trusted partner in the real estate industry.
We provide certification and advisory services to leading asset owners, operators, investors, retailers, and trade organizations worldwide.
SAFE Asset Group serves as the global certification partner and custodian for SHORE.
SAFE Asset Group provides:
Certification of real estate assets
Audits of real estate portfolio risk
Consultancy on optimising your risk management strategy
Crisis communication tools and strategies
Training for management and key personnel
Tools for measuring risk performance
Cost-effective guidance on how to enhance your real estate investments
Confidence and trust for owners, tenants, and visitors
SAFE Asset Group aims to:
Increase the safety for all stakeholders
Maximize asset value by structured risk mitigation and immaterial values program
Improve client, tenant, and visitor satisfaction through operational excellence
Share best practice and cost-effective value-add solutions
SAFE Asset Group is the global certification partner and custodian of SHORE Certification (Safe Hospitality, Offices, Retail, and Exhibition assets).
SHORE stands out as the world’s sole independent certification system, internationally recognized for assessing operational risk, resilience, and governance in real estate assets and operations.
SHORE systematically evaluates and benchmarks asset performance across six core areas. These core areas are engineered to offer a comprehensive, 360-degree appraisal of the asset.
Our clientele comprises leading companies in real estate investment, development, operations, and services.
Additionally, we cater to several international retail and hospitality operators.
Regardless the client, we are working with the same partnership approach and dedication.
We are happy to announce that Red Sea Mall is the first property in the Kingdom of Saudi Arabia to achieve the SHORE Certification. Red Sea Mall owned and managed by Red Sea Markets, is a super-regional shopping center located in Jeddah.
We are thrilled to announce that Yorkdale Shopping Centre, Toronto, is the first property in North America to achieve the highest level of SHORE Certification - Platinum. With this exceptional achievement, Yorkdale Centre has truly set a new benchmark for excellence...
We are proud and excited to announce our partnership with Formula E. Our advisory team is on-site, providing support throughout the build-up to race day, ensuring a safe and fantastic experience for everyone. We want to extend our congratulations to Envision Racing...
We are pleased to announce that Wien Mitte and Millennium Towers, Austria have been awarded the SHORE gold-level certification. The certification marks the property's commitment to meeting the highest international operational risk, resilience, and governance...
We are delighted to announce that Kyiv City Centre, has been awarded the SHORE gold-level certification, making it the first hotel in Ukraine to achieve this honor. Despite the very challenging operating conditions, the hotel demonstrated an unwavering commitment to...
Congratulations to Rosengårdcentret in Odense, Denmark, for being awarded the gold-level SHORE Certification for Shopping Centers. The SHORE certification assessment evaluates and certifies an asset's resilience to operational risk and provides a toolkit for...
We are pleased to announce that Mall of Tripla, one of the largest shopping centers in Finland, has reaffirmed its Gold-level SHORE Certification. This certification is a testament to Mall of Tripla's commitment to safety and security. It demonstrates that they have...